UGC
Creator
LYNN VAN DE LAER
@lynnvandelaer_ugc
lynnvandelaerugc@gmail.com
@lynnvandelaer_ugc
About Me
Hi! My name is Lynn, and I am a UGC Creator. I’m 18 years old. And I live in Belgium, but I was born in the Netherlands. I speak Dutch and English. In my daily life I study Interior Architecture, this is why I like UGC so much, it’s because I get to be very creative. Besides that I love to do skin care, make-up, fashion, travel and fitness.
What is UGC?
User-generated content (UGC) is any brand-specific content - text, videos, images, reviews, etc. - created by people, rather than brands. Content created by real people, even when prompted by a contest, campaign, or challenge, fosters trust. This is because user-generated content is authentic, and authenticity resonates with consumers.
Why UGC?
79%
2.4x
73%
of consumer say UGC impacts their purchasing decisions
Consumers are 2.4x
more likely to view user-generated content as authentic compared to content created by brands
UGC content garnered 73% more positive comments on social networks than ads
Photography
Videography
Let's work Together
@lynnvandelaer_ugc
lynnvandelaerugc@gmail.com
@lynnvandelaer_ugc